March 19, 2012
Social media will continue to be a juggling act
Facebook, Twitter, mobile phones, tablets and desktop/laptop computers: people are getting their news from all them.
Jeff Sonderman of Poynter sums up the latest findings from the Pew Research Center’s state of the news media report:
Overall, this picture of news consumption paints a swath of priorities for news organizations. They must simultaneously maintain an excellent website, optimize for search, solicit beneficial aggregation, engage social networks, build smartphone apps and design tablet Web apps. No audience on one platform is small enough to ignore, and none is big enough to override the others.
We’ve got our work cut out for us.
Link: Facebook users get news from family & friends, Twitter users get news from journalists