October 27, 2013
Multimedia made simple
It was bound to happen sooner or later. We’re starting to think about multimedia for our big projects.
We’ve got one coming up for Remembrance Day that essentially consists of vignettes of veterans talking about a special moment during their service.
Reporters have each been assigned one or two vets to interview, and photographers will take pictures in our studio. Sounds like any print project so far.
Here’s the multimedia part: during interviews, reporters will ask the vets to sum up one experience so that it can be recorded on an iPhone in 30 to 90 seconds. And the photographers will take a number of extra pictures of each subject, all horizontal.
What’s all this leading to? An audio slideshow, of course. When you plan for it right from the beginning, it all seems so simple.